Hill Country Ride Kick Off Party
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The 2008 Hill Country Ride for AIDS is a charity bike ride set in the Hill Country of Texas, just west of Austin. The Ride is a 50 or 70 mile ride (your option) which is on April 26th this year. Last year's Ride raised over $575,000 and had 500 riders participating. Money raised goes to 11 charitable organizations in Central Texas which provide services to those living with HIV and AIDS in our community. Each rider is asked to raise a minimum of $500, and I have found it is some of the easiest money you can raise for charity. People love to help you out once they find that you are going to be training for months for the ride and actually do it! The Ride is an amazing experience -- it's one of the best supported organized rides I have ever done, and has some of the best people riding, volunteering and supporting the Ride that you could ever imagine.
The intial event for the Ride each year is our Kick Off Party, held this year at La Zona Rosa, a local music venue in Austin. This year's Kick Off was attended by over 300 people. We had live music, appetizers and drinks -- and everyone had a chance to register to ride and hear more about this year's plans. This is my fourth year of riding in the Hill Country Ride. Last year, some friends and I formed our own riding team, "Full On, Full On!", and we were named the top fund raising team for 2007. We raised over $30,000 and had a great time. Our team is riding again and our goal is to raise $40,000 this year as a team. My friend, Scott, designed a new logo for our team this year we'll add the 2008 to last year's jersey for veterans of our team.
To promote the Ride this year, we are placing several red bicycles around the city as part of a campaign to raise awareness about the Ride and to help recruit more riders. We had one of the red bicycles at the Kick Off party to show off the marketing campaign.
Organized training rides start in February, with one training ride per weekend. Starting in March, we will have training rides on both Saturday and Sunday each weekend until the Ride date.
The Kick Off was a great event. We even recruited a couple of new riders for our Team! Go Full On!
I've decided to blog where we are as a team and where I am individually as far as fund raising for the event. Suffice it to say that at this juncture the Team is at $0, and I am at $0!