Hill Country Ride Kick Off Party

Austin Travel Blog

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2008 Logo for Team Full On, Full On!

The 2008 Hill Country Ride for AIDS is a charity bike ride set in the Hill Country of Texas, just west of Austin.  The Ride is a 50 or 70 mile ride (your option) which is on April 26th this year.  Last year's Ride raised over $575,000 and had 500 riders participating.  Money raised goes to 11 charitable organizations in Central Texas which provide services to those living with HIV and AIDS in our community.  Each rider is asked to raise a minimum of $500, and I have found it is some of the easiest money you can raise for charity.  People love to help you out once they find that you are going to be training for months for the ride and actually do it!  The Ride is an amazing experience -- it's one of the best supported organized rides I have ever done, and has some of the best people riding, volunteering and supporting the Ride that you could ever imagine.

Kick Off Party with Red Bike from Ride Campaign and Belly Dancer

The intial event for the Ride each year is our Kick Off Party, held this year at La Zona Rosa, a local music venue in Austin.  This year's Kick Off was attended by over 300 people.  We had live music, appetizers and drinks -- and everyone had a chance to register to ride and hear more about this year's plans.  This is my fourth year of riding in the Hill Country Ride.  Last year, some friends and I formed our own riding team, "Full On, Full On!", and we were named the top fund raising team for 2007.  We raised over $30,000 and had a great time.  Our team is riding again and our goal is to raise $40,000 this year as a team.  My friend, Scott, designed a new logo for our team this year we'll add the 2008 to last year's jersey for veterans of our team.

Crowd listens to Ride Director about the 2008 Event
  New members will get a new jersey with just the 2008 logo.  Full On got it's name last year after a night of drinking wine and brainstorming a name for our new team -- it means we go full on to achieve our goal -- whether it is completing the ride, raising the funds to help others, or just biking with gusto. 

To promote the Ride this year, we are placing several red bicycles around the city as part of a campaign to raise awareness about the Ride and to help recruit more riders.  We had one of the red bicycles at the Kick Off party to show off the marketing campaign.

Organized training rides start in February, with one training ride per weekend.  Starting in March, we will have training rides on both Saturday and Sunday each weekend until the Ride date.

Some of my team mates at the Kick Off Party
  We start out with shorter rides (with 50-10 mile options) and move up to longer, more challenging rides as we get closer to the event (like a 50-60 mile ride in the Hill Country with real hills and long distances).  I am a Ride Leader again this year, which means I will be out there at the training rides to help the new riders with things like how to change a flat, how to ride in the wind, how to stay hydrated, and how to raise money for the Ride, etc.

The Kick Off was a great event.  We even recruited a couple of new riders for our Team!  Go Full On!

I've decided to blog where we are as a team and where I am individually as far as fund raising for the event.  Suffice it to say that at this juncture the Team is at $0, and I am at $0!

JON11 says:
INSPIRING, YOU'VE RAISED SO MUCH, CONGRATULATIONS!
Posted on: May 22, 2008
Ape says:
FULL ON!
Posted on: May 12, 2008
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2008 Logo for Team Full On, Full O…
2008 Logo for Team Full On, Full …
Kick Off Party with Red Bike from …
Kick Off Party with Red Bike from…
Crowd listens to Ride Director abo…
Crowd listens to Ride Director ab…
Some of my team mates at the Kick …
Some of my team mates at the Kick…
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photo by: cabotono